Report: Credit Card Customer Satisfaction Reaches All-Time High

2012 JD Power Credit Card Survey ResultsPerhaps the reforms made as part of the Credit CARD Act are paying off. According to the latest credit card satisfaction survey conducted by JD Power, overall customer satisfaction is at its highest level since the company began its survey 6 years ago.

JD Power’s study measures customer satisfaction based on six metrics: interaction, credit card terms, billing and payment process, rewards, benefits and services, and problem resolution. This year, the overall satisfaction score reached an all-time high of 753 out of 1000, up from 731 in 2011 and 714 in 2010.

Individually, American Express scored the highest overall ratings with a score of 807, followed by Discover (799) and Chase (762). Individual bank scores are summarized in the table below:

JD Power 2012 US Credit Card Satisfaction Index
(All scores are based on a 1,000-point scale)

Issuer Index Ranking
American Express 807
Discover Card 799
Chase 762
Barclaycard 758
INDUSTRY AVERAGE 753
US Bank 748
Citi 737
Wells Fargo 737
Capital One 734
Bank of America 728
Capital Retail Bank 704
HSBC 703

For a more detailed break-down of these scores, see this link.

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