Credit card companies are aggressively pursuing new customers once again, mailing out 29% more offers as compared to the first quarter a year ago. Are those offers on the whole as rewarding as we’ve seen in the past? Sadly, the answer is no. Still, many of them do represent an improvement over what we’ve been used to for the past year. In this post, I’ve compiled a list of recent Citi offers:

• Up to 35,000 miles with AA credit card signup
• Citi Dividend Platinum Select: 5% cash back on restaurants, hotels, and car rentals between July and September 2010. It sounds as though Citi may be joining Chase Freedom in copying Discover’s model of having rotating bonus categories. To earn the 5% cash back bonus, you’ll need to log into your account online and sign up for the promo.
• Citi Platinum Select now offers a 0% intro APR for 18 months on balance transfers and a 0% intro APR for 12 months on purchases. There is a 5% uncapped balance transfer fee.
• The Citi® Diamond Preferred® Rewards Card now offers a 0% intro APR for 12 months on purchases and balance transfers. Additionally, this card now has the added benefit of a $50 gift card bonus. Customers can redeem 6,000 bonus points after $300 in purchases within 3 months of account opening for their $50 gift card. For the first year, you’ll also earn 5 ThankYou points for every $1 spent at supermarkets, drugstores and gas stations and 1 ThankYou point afterwards.
• Citi has also been more active in offering long-term balance transfers to existing customers. Like the deals for new accounts, they have been coming with uncapped balance transfer fees of 3%.