Chase just announced that it has launched a new website, www.chaseclearandsimple.com, in support of its ongoing “Chase Clear and Simple” campaign, which aims to educate customers how to understand and manage their accounts better. Chase has stated the goal of the program as:

…the company wants to increase transparency with easy-to-understand communications and empower cardmembers to make smarter choices with tools that will help them more effectively control credit card accounts and avoid the fees they don’t want to pay.

To reach their goal, Chase has laid out 10 initiatives. One initiative, which is meant to encourage customers to pay on time, will “offer cardmembers a $10 credit when they sign-up for helpful tools like free alerts, auto-pay and online statements so that they can more easily manage their accounts, avoid late fees and preserve their best rates.”

More information on the program and other initiatives can be found at the link above.

Note: At this time, while the press release clearly states the $10 incentive, I could find no other mention on the Clear and Simple website.