Citi Dividend: Is the End of 5% Near?

Editor’s Note: The following info is oudated. For the latest details on the Citi Dividend Card, see this link.


Various message boards have been abuzz recently with rumors that the Citi Dividend card will soon no longer offer 5% cash back on supermarket, drugstore and gas station purchases. One such thread is on FW here.

Based upon several conversations with Citi CSRs, the general consensus is that changes are coming. And according to one poster who says that they have already received the new terms, they are:

  • 2% for supermarkets, gas stations, drugstores, convenience stores and utilities including cable.
  • 1% on all other purchases.
  • Maximum of 300 Dividend Dollars in a calendar year.
  • Utilities include electric, gas power, water supply and refuse services, but not telephone service. Cable includes satellite and other pay television and radio service.

The new terms should be mailed out to customers over the next month or so. If these new terms are indeed rolled out, it obviously represents a huge downgrade in benefits to existing cardholders. Then again, these type of changes should not be that unexpected, considering Citi was likely losing quite a bit of money on customers who only used the card for gas, grocery and drugstore purchases. It also follows Chase’s decision back in April to discontinue its own 5% cash back program.

The obvious question is what to do now. Already folks at FW have suggested the HSBC Direct Rewards Platinum Mastercard as an alternative. It offers:

5% CashBack at supermarkets, drugstores and gas stations. For other stores, 0.5% on up to $3K purchases, 1% for more. CashBack capped at $500 for any yearly anniversary period of the account. CashBack is paid annually, anything less than $10 is forfeited.

There are a few other potential downsides, including a reputation for low credit limits. Perhaps more importantly, one would almost expect that should HSBC receive a huge influx of new applications in the short-term, that these terms would be short-lived as well.

Double Rewards on Chase PerfectCard Purchases in August and September

According to this post from CardRatings, you may be eligible for 2% cash back on non-gas purchases in August and September:

Received a card from Chase that they are paying 2% cash back on non-gasoline purchases on their PerfectCard (formerly known as Freedom Card) for the months of August and September. Gasoline purchases still pay 3% cash back, $15 max per month. Non-gasoline purchases are exempt from the $15 limit.

It’s unclear whether this is a targetted offer, so YMMV.

Amex To Revamp Membership Rewards Program

According to the Wall Street Journal (subscription required), American Express is rolling out significant changes to its Membership Rewards program. Among the changes announced are:

  • Elimination of double points for spending on “everyday purchases” at gas stations, grocery stores and drugstores for the Green, Gold and Platinum charge cards
  • A new double points program to encourage online spending at certain merchants
  • Limiting the Membership Rewards Options program to holders of its credit cards. Cardholders on the Options program will be switched to the basic Membership Rewards program, which may raise their annual fee.

The report indicates that American Express will start notifying customers of these changes, as well as others, in their August bills.

On the whole this is clearly a disappointing development, as there is almost no good news in the announced changes.

Use Your PenFed Credit Card And Win Up to $500 Weekly

Every week between now and September 8, 2006, when you use your Pentagon Federal Union credit card, you’ll be automatically entered into a drawing to win a day’s worth of purchases free, up to $500:

The winning transaction day’s worth of charges will be credited to each weekly winner’s credit card account, minimum of $50 and maximum of $500.

More details of this “Summer Sweepstakes” promotion are available at https://www.penfed.org/promo/200606cccontest/overview.asp.

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